Celebrating An Icon All Weekend
In honor of what would have been Marilyn Monroe’s 100th birthday, Palm Springs is turning the desert platinum. We aren't just celebrating, we’re aiming for the GUINNESS WORLD RECORDS™ title for the largest gathering of Marilyn Monroe look-alikes ever seen!
Marily was more than an icon; she was a bold advocate for authenticity, compassion, and standing with marginalized communities before it was safe to do so. Marilyn 100 honors that legacy by celebrating love, visibility, and belonging. The event is a fundraiser for Palm Springs Pride to foster Pride in and respect for the LGBTQ+ communities locally and globally.
The weekend will feature live entertainment, special dinners, art exhibits, pop-up retail, happy hours, pool parties, and much more.
The Great Marilyn Record Setting Attempt
Sign up to be part of history-making and breaking records.
When: Saturday, May 30
- 2-10 pm live entertainment, food, and beverage activations
- 4:30 - 6 pm World Record Certification
Where: Downtown Palm Springs, around the "Forever Marilyn" statue in the downtown park.
The Goal: To surpass the current record and fill the streets with 500+ white dresses and blonde curls.
All ages are welcome.
Registration
For a $75 registration fee, you don’t just join the record attempt; you get the full Marilyn transformation.
Every participant receives:
- The signature white "subway" dress (select your size at checkout)
- Stylized platinum blonde wig
- Martini glass for a big birthday cheer!
Just add a little lipstick, some sensible shoes, and you're all set.
👉 Register
- Standard Sizes: Small, Medium, Large, and XL are included in the base registration fee.
- Plus Sizes: Available for an additional upcharge (calculated at checkout).
Costume Pick-up
The advanced pick-up location will be announced on April 15th, and you can pick up your package from May 28 through May 30.
Special Events
May 28 - 30, Eight4Nine 100 Cocktail at 50% off
Join EIGHT4NINE Restaurant & Lounge as they celebrate Marilyn 100 and the timeless glamour of Palm Springs’ most iconic star. This beautiful building was once a United States Post Office, and history tells us that Marilyn Monroe herself mailed several letters from this very location—making it a special place to raise a glass in her honor.
Stop in for lunch or dinner and let our team know you’re here celebrating Marilyn's 100th. As a toast to her legendary style, enjoy our signature EIGHT4NINE cocktail—inspired by Marilyn’s favorite flavors of champagne and strawberries—for half price.
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