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TRU Self Care Boutique is a locally owned and Latina-owned shop opened up in La Plaza.
Shoppers will find a lovingly curated selection of chic items from Mexican artists and designers. This includes flowing peasant skirts, on-trend items like oversized jackets, and cropped tees with empowering themes—the kind of items you won’t find anywhere else.
TRU products include denim vests with an embroidered silhouette of Frieda Kahlo, Knit bags, gemstone jewelry, and flat-brimmed hats adorned with flowers. They also sell natural skin care items from Latina-owned brands.
The boutique takes pride in supporting artisans and promoting sustainable practices. By offering these handcrafted products, TRU Self Care Boutique creates a platform for artists to share their talent with a broader audience. It ensures that each purchase contributes to these talented individuals’ livelihoods.
Open Sun – Thur, 10 am – 6 pm
Fri & Sat, 10 am – 9 pm
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